August 25–27, 2026
As one of the key industry platforms for fashion and retail in China, CHIC 2026 brought together fashion brands, retailers, supply-chain partners, designers, and industry professionals from across the sector.
Making its debut under a refreshed brand identity, Posh Concept welcomed visitors at Booth E109, Hall 2.1, opening meaningful conversations around retail display, materials, design, and the future of sustainable retail.
The exhibition may have come to an end, but for Posh Concept, a new chapter has just begun.
This CHIC marked Posh Concept’s first major industry appearance following its brand upgrade.
A refreshed visual identity, a more international brand expression, and a clearer commitment to sustainability have come together to shape the new Posh Concept.
But this transformation is about more than a new look.
It reflects a broader evolution in how we see our role in the industry—
from manufacturing products to creating sustainable retail display solutions;
from simply meeting display needs to exploring how display itself can become part of a brand’s value.
This is more than a brand statement.
It is our answer to where retail display is heading.
For Posh Concept, sustainability has never been just a communication concept.
It belongs in every stage of the product journey—from materials and manufacturing to design and application.
At CHIC 2026, we presented several representative product collections, exploring different material expressions, surface finishes, and manufacturing approaches to sustainable retail display.
Reducing reliance on traditional coating processes and allowing the material and form of the mannequin to speak for themselves.
Through carefully developed surface treatments and visual effects, these mannequins bring greater depth and character to retail displays—combining functionality with a distinctive design language.
Made with PC, the Transparent Collection creates a light, refined, and highly visual presence. More than a garment display tool, the mannequin becomes part of the overall retail environment.
From materials to manufacturing, from appearance to application, we believe true sustainability should never come at the expense of design or quality.
It should bring responsibility, performance, and aesthetics together.
Across three days at CHIC, we had meaningful conversations with partners and professionals from different areas of the fashion and retail industry.
Through conversations around products, materials, design, and real-world applications, one thing became increasingly clear:
The expectations brands have for retail display are evolving.
In the past, mannequins primarily served one purpose—to present clothing.
Today, brands are paying greater attention to questions such as:
Are the materials more sustainable?
How responsibly are the products manufactured?
Can display solutions support a brand’s ESG goals?
Can the retail environment itself communicate brand values?
The mannequin is no longer simply a product within a retail space.
It is becoming part of a brand’s broader sustainability story.
This is exactly where Posh Concept sees an opportunity to contribute.
Through continued innovation in materials and manufacturing, we aim to provide global fashion and retail brands with display solutions that are more sustainable, design-driven, and fit for the future of retail.
Three days brought together more than products on display.
They brought together ideas, perspectives, conversations, and new possibilities.
To every customer, partner, designer, and industry professional who visited the Posh Concept booth—
thank you.
Thank you for your interest in our products, and for every conversation about materials, design, manufacturing, and the future of retail.
Every exchange helps us better understand the changing needs of the industry and strengthens our commitment to exploring more sustainable approaches to retail display.
Because the value of an exhibition is not simply about being seen.
It is about finding the people and possibilities worth moving forward with.
CHIC 2026 has come to a close.
But for Posh Concept, this is not the end of a journey.
It is the beginning of a new chapter following our brand transformation.
Moving forward, we will continue to build on our expertise in materials and manufacturing, driven by design and innovation, to explore display solutions that are more sustainable, efficient, reliable, and aesthetically refined.
From a single mannequin to an entire retail environment.
From one product decision to a brand’s long-term sustainability journey.
Posh Concept looks forward to working alongside more global fashion and retail brands to bring sustainability into products, spaces, and consumer experiences.
POSH CONCEPT
See you on the next journey.
Sustainable Mannequin Manufacturer
for Global Retail Brands
No.2,Yinzhu road, Zhouwu industrial zone,Dong cheng District, Dongguan City,Guangdong Province, China.
E-mail：info@pcmannequins.com
